Ever Wonder Why A Co-Worker Disappeared? Now You Know

israeli_lottery.jpg

We like this! Wait, what? A lottery ad? Seriously? Come on! A lottery ad can’t possibly be good, right? well, maybe this one isn’t good either but we like it. It’s subtle. And it was created a bit differently as the credits describe:

“Without knowing the reason behind it, real office workers were interviewed and asked to tell about real people with whom they have worked, and then their answers were taken out of context to make up a fictional story about a fictional character.”

The commercial was created by Grey Tel-Aviv for the Israeli Lottery.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

People who start each morning mentally rehearsing everything that could go wrong aren’t just anxious, they’re running a form of self-talk that psychologist Ethan Kross’s research on the inner voice links to prolonged stress and worse daily mood regulation

People who start each morning mentally rehearsing everything that could go wrong aren’t just anxious, they’re running a form of self-talk that psychologist Ethan Kross’s research on the inner voice links to prolonged stress and worse daily mood regulation

Global English Editing

If you want a closer bond with your brother or sister as you get older, say goodbye to these 8 habits

If you want a closer bond with your brother or sister as you get older, say goodbye to these 8 habits

Hack Spirit

7 situations in life where the kindest thing you can do is listen and say nothing

7 situations in life where the kindest thing you can do is listen and say nothing

Hack Spirit

People who bounce back from setbacks quickly aren’t the ones who never struggle, they’re often the ones who explain the setback differently — as temporary and specific rather than permanent and all-consuming, the exact pattern Martin Seligman’s decades of research on explanatory style links to resilience

People who bounce back from setbacks quickly aren’t the ones who never struggle, they’re often the ones who explain the setback differently — as temporary and specific rather than permanent and all-consuming, the exact pattern Martin Seligman’s decades of research on explanatory style links to resilience

Global English Editing

If you still write birthday cards by hand, you probably value these 9 things

If you still write birthday cards by hand, you probably value these 9 things

Hack Spirit

People who make friends easily in their 60s usually do these 8 things differently

People who make friends easily in their 60s usually do these 8 things differently

Hack Spirit