Either this guy just caught his parents having sex or he just saw that horrible hair cut in the mirror. Or maybe he just walked in on an office co-worker who seems to be using the copy machine to copy something other than the department’s weekly status report. Or maybe he’s just an actor in a commercial for Double A paper “emoting” in reaction to his commercial co-star trying to reach some “double quality paper” on the shelf.
There’s more info here including a link to the original Japanese commercial from which this version was blatantly ripped.
