Don’t Just Be a Man; Be a Pretty Smart Shopper.

  • 1 min read
old-spice-double-impact.jpg

Dual body wash and moisturizer isn’t really a new idea. (Companies like Dove beat that horse dead years ago.) Bringing bang to an old combo, Wieden + Kennedy enlist a centaur for Old Spice Double Impact. He’s half man … and half provider.

More importantly, he’s actually got YouTube users talking about Old Spice. Will they buy the stuff? Hard to say. But hey, if a centaur doesn’t turn this trick, Doogie Howser, M.D. definitely will.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Strange

Dad Uses Hot Daughter to Sell Car on eBay
Industry Events

Internet Week Summarized Infographic-Style
Industry Events

Charlotte Gets Social With SocialFresh
Opinion

Why Advertising Will Never Portray Reality
Cause

iPad Drinkspirated, Games Socialized, Honda Gets Naughty
Celebrity

Streakers Pimp Briefs, Politician Gets Clean, Naomi Campbell Sexes Up

Load more

TRENDING AROUND THE WEB

8 quiet habits of people who make waking up at 5am look effortless

8 quiet habits of people who make waking up at 5am look effortless

Hack Spirit
People who apologize before anyone’s said what’s wrong may be doing more than displaying extra manners — research on parentification has found that children who grow up feeling responsible for a parent’s emotional state can carry that habit of anticipating, managing, and taking responsibility for other people’s feelings into their adult relationships, long after the household that taught it is gone.

People who apologize before anyone’s said what’s wrong may be doing more than displaying extra manners — research on parentification has found that children who grow up feeling responsible for a parent’s emotional state can carry that habit of anticipating, managing, and taking responsibility for other people’s feelings into their adult relationships, long after the household that taught it is gone.

Global English Editing
7 things people who travel alone learn that group travellers never do

7 things people who travel alone learn that group travellers never do

Hack Spirit
8 signs someone is truly happy for you and not just being polite

8 signs someone is truly happy for you and not just being polite

Hack Spirit
There are things about a life that are worth keeping to yourself even with people you trust completely, not because there is anything shameful in them, but because privacy is one of the few forms of ownership nobody can take from you once you have given it away.

There are things about a life that are worth keeping to yourself even with people you trust completely, not because there is anything shameful in them, but because privacy is one of the few forms of ownership nobody can take from you once you have given it away.

Global English Editing
9 things empty nesters do in the first year that shape the next twenty

9 things empty nesters do in the first year that shape the next twenty

Hack Spirit
Load more