Dentsu Demonstrates Fine Line Between Fandom and Activism

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The fine people at Dentsu Canada created this magazine ad that won Finalist caliber at this year’s IAA Young Creative Competition in London. Peel the pro-Justin message off a love-starved fan’s sign and turn her into a passionate anti-war activist.

If only it were that easy in real life. Though we’re less jarred by the girl’s transformation than the contextual change of the goofy-looking man with the open-chested shirt and necklace behind her.

Copy reads “Support a better cause” and is for the United Nations Youth Group. – Contributed by Angela Natividad

Picture of Steve Hall

Steve Hall

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