
Adrants reader Atif sent us Delta’s new airline safety video. It’s all slick production and jammed with in-flight classics:
o A hot pilot
o A distractingly hot spokes-stewardess (Dubbed “Deltalina” by the Flyertalk forum geeks, for her similarity to Angelina Jolie)
o The requisite forced enthusiasm for the 5 minutes of life-saving schlock we’ve heard 30382943908453908 times
o The “No Smoking” finger wave
o An Orbit tooth glisten, complete with sound effects (wait for it!)
The spot felt gimmicky because it was gimmicky. But maybe there’s genius in thinking a formulaic safety video can win back some groove with a commercial tribute feel.
It also felt very Virgin America (they must be stoked!), but Virgin’s over the in-flight harkback thing and has moved on to hand drawn apathy. (“For the .001 percent of you who have never operated a seat belt before, it works. Like. This.”)
No hot stewardess, no bullshit. And oddly enough, Virgin makes the same old same freshly watchable.
But back to Delta.
Can a cabin crew of poor man’s Angelinas single-handedly save an airline from bankruptcy woes? We’re about to find out.