Cannes is now officially one big advertising industry inside joke. We all want to go but we all know it’s an idiotic event and just an excuse to party and drink on the company’s tab. Campaign magazine is celebrating this industry debauchery with Cannes Private View, a promotion they teamed with DDB London to create. The promotion calls for delegates at Cannes to send in mobile photos from the festival. Those not fortunate enough to attend the festival can visit the site, look at the images and add captions. People can also register at the site to have Cannes updates sent to their phones three times each day.
Now we know you’ve all seen the picture of Donny Deutsch in a bikini. That’s pretty tame compared to what we know those of you there can dig up for this promotion so don’t go anywhere without your cell phone. And don’t just send your pictures to Campaign. Send them to us too!
