
According to a press release, the Dairy Queen hasn’t given its site a much-needed overhaul since the mid-’90s. Agency space150 was commissioned to bring it up to date.
Strangely, it still looks like it’s from the mid-’90s. Seriously – DQ-topia?
We liked the billboard, though. When you click on it, you get to see old photos and Dairy Queen TV spots. Learning a brand’s history is always neat.
Here’s a funny coincidence: A company’s inception always seems to take place during a time when no colored photographs were available.





