Curious Curiosity Seeking Campaign to Reward Curiosity

  • 1 min read
tiger_beer_curiosity.jpg

All we get after viewing this Tiger Beer Know The Not Known video is why? Why? Why? Apparently, it’s to provoke curiosity in a campaign the brand is running that rewards people’s, um, curiosity and awards them with access to underground, invite-only, Vice Magazine and Tiger sponsored events.

Or something like that.

Picture of Steve Hall

Steve Hall

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