Cupid Brings V-Day Color to ‘Hate Late’ Campaign

hate-late-cupid.jpg

To bring holiday character to its ongoing “Hate Late?” campaign for Pizza Hut, BBDO Guerrero Ortega ran this ad for Valentine’s Day.

Cupid — who needs to either shoot someone or pass a stool really badly — hates late. And in a country known for its tardiness, the Pizza Hut delivery guy is his only friend.

Cute. Cuter still if he helped out on deliveries. Looks like he brought some unnecessary stress to that cargo.

Picture of Steve Hall

Steve Hall

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