Craigslist Ads Booked, WOM Hits $1B, Ad Age IDEA Reviewed

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– All those fake ads on Craigslist have now made their way into book form with the publication of Johnna Gattinella’s book, My Year on Craigslist.

– Advertising for Peanuts lays down the law when it comes to consumer-generated content: not everyone wants to interact with your product.

– Marketers now spend one billion on what, previously was free: ord of mouth marketing.

– A Heroes fanboy created some mock Vespa ads using images of the Claire Bennet and Ando Masahashi characters.

– OfficeMax has joined a growing list of marketers who have boycotted the Michael Savage nationally syndicated radio show because of his anti-Muslin views.

– The annoyingly alluring “Kid Nation” along with “Criminal Minds” and “CSI:NY” have awarded Wednesdays to CBS during November sweeps.

– If you want some truthful, unabashed insight into the Ad Age IDEA conference, George Parker shares his delightfully witty and wry take on the event. Hey, Jonah, why wasn’t I invited? George and I together…now that’s what you really want!

– Who even knew they had a Dallas office? No matter, Agency.com is closing their outpost there just like practically very other agency that used to be there.

– The Ketel One vodka campaign has now emblazoned the sides of trucks.

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Steve Hall

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