Contextual Advertising Makes Triple Play

While search engine marketers sing the praises of contextual advertising, we love to sit on the sidelines and snicker at some of the more intriguing juxtapositions this far from perfect ad technology delivers. Today, it’s The Ultimate Triple Play from Orbitz placed perfectly next to a different, and not so legal, triple play by former NBA player Shawn Kemp involving cocaine, marijuana and a gun. Thanks to Greg Johns for pointing this one out.

UPDATE: More contextual foolery: Google text ads are selling music albums created by the late Pope John Paul II.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

9 signs you’re a deeper thinker than most people realize

9 signs you’re a deeper thinker than most people realize

Hack Spirit

8 quiet signs you’re doing better in life than you give yourself credit for

8 quiet signs you’re doing better in life than you give yourself credit for

Hack Spirit

9 phrases classy people use to shut down rudeness without raising their voice

9 phrases classy people use to shut down rudeness without raising their voice

Hack Spirit

9 signs you’re outgrowing the version of yourself that needed everyone’s approval

9 signs you’re outgrowing the version of yourself that needed everyone’s approval

Hack Spirit

You’re more emotionally mature than you think if you do these 8 small things

You’re more emotionally mature than you think if you do these 8 small things

Hack Spirit

People who can disagree with you without making it awkward usually do these 7 things

People who can disagree with you without making it awkward usually do these 7 things

Hack Spirit