Colorgasmic Drill Plugs Kiddie Aviator Line

rayban-drill.jpg

Ray Ban’s promoting a technicolor melange of plastic Aviators with a Cutwater-orchestrated ad called “Drill,” where a big plastic drill with crayons strapped to the front of it wreaks havoc on a sedate canvas.

It’s a fun watch. We wouldn’t mind seeing it again and again, all over network TV. (Not nearly as engaging as “Super Chameleon” though.) Kinda reminds us of the Nano Chromatic campaign.


Picture of Steve Hall

Steve Hall

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