Colgate Gives You Fresh Breath That Turns You On

  • 1 min read
colgate_turn_you_on.jpg

The name of this commercial, Naughty Boy, and the tagline, “Fresh breath that turns you on,” might lead one to believe Colgate has added some sort of aphrodisiac to its toothpaste. But upon viewing the spot, one wonders if what Colgate, instead, added was some kind of seizure-inducing ingredient. Otherwise, this dude’s expression of getting “turned on” is seriously warped.

Rediffusion Y&R Mumbai created the spot.

Picture of Steve Hall

Steve Hall

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