To introduce its New Megane and the vehicle’s hands free key system, Renault has launched a commercial created by Publicis Net Paris that illustrates just how pissed off one can get when it’s so cold the key won’t fit into the door lock. This commercial makes getting your tongue frozen to a light pole child’s play. The commercial is in French but it works in any language. To view the spot, go the the New Megane website, click the first link under “Entrer,” wait an insufferably long time for the Flash site to load then click the image on the left hand side. Or, just use this direct link we just happily received.
