Clothing Store Campaign Hangs, Shoots, Burns to Sell Clothes

A Chinese looking ad campaign which ran in the December issue of Next Magazine for clothing store Bauhaus shows a man being hanged “for not giving up his HIV+ friend,” a woman being shot “for voicing money is not everything to 53 people,” and a couple being burned “for having each other as the only partner for the past five years.” This odd societal flip on norms is, apparently, the latest twist on selling jeans. It makes those old Diesel Jeans ad campaigns look downright tame. View the ads here.

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Steve Hall

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