Chevy, Hulu, WTF?

chevy_icecream.png

For reasons having mainly to do with the writers strike, which is slowly sucking all the life and vigor out of TV (even online TV!), we ended up watching The Breakfast Club on Hulu last night.

We’re not really sure what in hell Hulu is doing. We heard somewhere that they’re trying to make their ads more intuitive and more in line with the online viewing experience. So tell us why the entire fucking film was jam-packed with the same mind-numbing ad for Chevy hybrid SUVs.

In said ad, unfortunate users witness the creation of an ice cream sundae. And it’s ugly and horrifying. Everything from the elevator music, to the pallid vanilla, to the badly-poured chocolate, to the artificial whipping cream, filled us with glorious disdain for everything Chevy. (Especially the Lumina.) And, somehow, John Hughes, too.

Picture of Steve Hall

Steve Hall

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