Case Studies And Advice Focus of ad:tech Chicago

  • 1 min read
adtech_chicago_08_keynote.jpg

On September 1, ad:tech will kick off its fifth annual show in Chicago. It will focus on helping companies build their brands in a digital world. The event will take place from September 1-2, 2009 at Chicago Navy Pier.

During the 2-day conference, ad:tech Chicago will focus on real-world case studies and offer workshops to help people put learnings into practice. Speakers and audiences will explore consumer acquisition and retention, branding best practices, offer tactical takeaways and help attendees get up to speed on emerging trends, platforms and technologies.

Search engine optimization expert Bruce Clay will present an SEO workshop that looks at best practices and optimization trends across current and emerging search media and technology platforms.

The conference will begin with a keynote address by Rishad Tobaccowala, CEO of Denuo and Chief Innovation Officer at Publicis Groupe Media, titled “Thriving in the Age of Chaos”. Rishad will offer his thoughts on how leading consumer media brands are surviving, and growing, in a crappy economy and how some are not.

After his keynote, the Chicago Interactive Marketing Association (CIMA) will present a keynote roundtable addressing the state of the industry. Aaron Goldman, Managing Partner of Connectual, will moderate the discussion with executives from Orbitz, Starcom MediaVest Group, TIME.com and Google, Inc.

Wednesday, September 2, opens with a solo keynote presentation from Bob Bowman, President and CEO of Major League Baseball Advanced Media LPwho will talk about sustainable business models in the digital age. That will be followed by a buy-side keynote roundtable including speakers from brands such as OfficeMax, Mazda Canada and Sears Roebuck & Co. How very Chicago.

See you there.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Uncategorized

Lazy people who become highly disciplined often practice these 10 simple habits
Uncategorized

People who light up every room they walk into usually display these 8 subtle behaviors
Uncategorized

10 little things to start doing now to get ahead of everyone else in 5 years
Uncategorized

People who are naturally quiet but highly observant usually display these 8 subtle behaviors
Uncategorized

If a man feels proud to have you in his life, he’ll usually display these 9 behaviors
Strange

Dad Uses Hot Daughter to Sell Car on eBay

Load more

TRENDING AROUND THE WEB

The art of the Sunday call: 8 things that happen psychologically during a 12-minute phone call with an aging parent that neither person will ever name but both people feel

The art of the Sunday call: 8 things that happen psychologically during a 12-minute phone call with an aging parent that neither person will ever name but both people feel

Global English Editing
Psychology says the person who is kind to everyone and close to no one isn’t always lacking in the capacity for intimacy — they’re managing their exposure to it, and management and intimacy are fundamentally incompatible, which is why the closeness they’re managing against never quite arrives

Psychology says the person who is kind to everyone and close to no one isn’t always lacking in the capacity for intimacy — they’re managing their exposure to it, and management and intimacy are fundamentally incompatible, which is why the closeness they’re managing against never quite arrives

Global English Editing
Women who have developed something genuinely beautiful in their character by the time they reach their 60s and 70s aren’t the ones who were always kind — they’re the ones who went through enough to become bitter and chose something else instead, who were let down enough times to close off and decided to remain open anyway

Women who have developed something genuinely beautiful in their character by the time they reach their 60s and 70s aren’t the ones who were always kind — they’re the ones who went through enough to become bitter and chose something else instead, who were let down enough times to close off and decided to remain open anyway

Global English Editing
People who have quietly accumulated real financial security over a lifetime don’t talk about money the way people who are trying to signal wealth do — they’re unhurried, they never seem to be calculating, they replace things when they wear out rather than when they impress, and there’s a specific quality of ease in how they move through the world that has nothing to do with spending and everything to do with never once having to wonder whether they can

People who have quietly accumulated real financial security over a lifetime don’t talk about money the way people who are trying to signal wealth do — they’re unhurried, they never seem to be calculating, they replace things when they wear out rather than when they impress, and there’s a specific quality of ease in how they move through the world that has nothing to do with spending and everything to do with never once having to wonder whether they can

Global English Editing
I’m 65 and I spent my entire adult life being the most competent person in every room I entered and it took a therapist asking me one very quiet question at 63 to help me understand that the competence wasn’t confidence — it was the strategy of a child who learned that being needed was the closest available substitute for being loved

I’m 65 and I spent my entire adult life being the most competent person in every room I entered and it took a therapist asking me one very quiet question at 63 to help me understand that the competence wasn’t confidence — it was the strategy of a child who learned that being needed was the closest available substitute for being loved

Global English Editing
I grew up in the 1960s when a handshake still meant something and your word was a contract — and I’m watching a world where nobody believes anything anyone says anymore and wondering if we lost something irreplaceable when we decided trust was naive

I grew up in the 1960s when a handshake still meant something and your word was a contract — and I’m watching a world where nobody believes anything anyone says anymore and wondering if we lost something irreplaceable when we decided trust was naive

Global English Editing
Load more