Carlton Draught Follows Big Ad With Brewing Spoof

carlton_big_mettle.jpg

Ever the witty marketer, Carlton Draught, following the debut of its brilliant Big Ad, has launched another inward-looking commercial. This one pokes fun at brewers’ fixation with their brewing ingredients, brewing methods and, in the case of Budweiser, its reliance on the Clydesdales.

UPDATE: In Comments, “Bill Gates” dishes on us for occasionally crapping on Ad Age by pointing out we are in error and that this ad was out well before the Big Ad. Remorsefully, we will crap all over our staff for this inexcusable transgression and force them all to bow to the feet of the Ad Age Gods.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

9 things in your Amazon purchase history that instantly reveal you’re upper middle class

9 things in your Amazon purchase history that instantly reveal you’re upper middle class

Global English Editing

If your parents fed you these 7 dishes as a child, you probably grew up upper-middle-class

If your parents fed you these 7 dishes as a child, you probably grew up upper-middle-class

Global English Editing

7 telltale signs you’re a real introvert, not someone who just needs to ‘come out of your shell’

7 telltale signs you’re a real introvert, not someone who just needs to ‘come out of your shell’

Global English Editing

I thought retirement would be boring until I tried these 9 activities that completely changed my perspective

I thought retirement would be boring until I tried these 9 activities that completely changed my perspective

Global English Editing

7 signs someone is highly intelligent but has terrible social skills

7 signs someone is highly intelligent but has terrible social skills

Global English Editing

I thought I hated vacations until I realized I just needed these 9 introvert-friendly destinations

I thought I hated vacations until I realized I just needed these 9 introvert-friendly destinations

Global English Editing