Carat Fusion Knows True Meaning of Christmas

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Carat Fusion is injecting a bit of common sense into the out-of-control agency Christmas card trend and rather than trying to create something that’s funny or cool or witty that just comes off as dumb, the agency has created something that refelcts what Christmas is all about: giving. The agency’s Carat Fusion Holiday Cookie Maker lets visitors decorate gingerbread cookies. For each cookie decorated, the agency will donate $1 (up to a limit of $5,000) to Save the Children. Now that’s a Christmas card.

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Steve Hall

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