Campbell’s Soup Launches Reality Ad Campaign

Make it Campbell’s Instead

Among the new ad campaigns recently launched and reviewed in Amy Corr’s MediaPost Out to Launch column is a campaign from Campbell’s Soup that “features Gordon Elliott intercepting consumers in their home, at work, and on the street – urging them to enjoy a delicious meal featuring soup rather than other meal and snack options.”

Also new this week are campaigns for Sports Clips by TKO Advertising, American Family Insurance by E Morris Communications, Dey Pharmaceutical from Gillespie Healthcare and i-traffic, CIGNA, Tufts Health plan by Gearon Hoffman, and Oak Street Mortgage by Ron Foth Advertising.

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Steve Hall

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