Cadbury Goes Olympic, Grolsch Gives Beer Away

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– Some interesting Cadbury Idents running in Ireland during the Olympics.

– Check out this Grolsch case study that overviews their mobile-enabled campaign with the brand’s famed Journt Von Des, a police inspector who never speaks but always gets his man.

– Here’s that Singapore National Day video that asks citizens to have sex to raise the birth rate.

– comScore has announced the launch of comScore TabLens™, a monthly syndicated service providing insights into U.S. tablet ownership and usage. Based on a 3-month rolling sample of 6,000 U.S. tablet owners, TabLens will provide insight into tablet audiences, including demographics, content consumption habits and device ownership, to provide the industry with the most up-to-date look at this expanding tablet market.

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Steve Hall

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