But Mummy, It’s Not Enough to Be the Richest, Biggest Big-Box Ever. I Wanna Be Cool!

op-walmart.jpg

To make something of pariah brand Op (would you wear it if you were 16 and had a choice?), Wal-Mart hired a few faces that you may recall from your idle TV-watching days.* Among them:

o Kristen Cavalieri of Laguna Beach.
o Wilmer Valderrama of That ’70s Show.
o Christina Milian, who taught us how to Dip it Low before falling off hella hard.
o Josie Maran, formerly of Cover Girl.
o Rumer Willis — you know, Demi and Bruce’s kid.

They appear in a sun-splashed pop-rific video on Flash-heavy Op.com. Read up on the “dudes” and “chics”** and download crap for Facebook, MySpace, etc. Props to Make the Logo Bigger for imposing the site on us in all its laggy glory.

*Four years ago.

**You guys know that when it’s spelled that way, it’s pronounced “sheek,” right? For the word “chick” meaning “girl,” that K at the end is not elective.

Picture of Steve Hall

Steve Hall

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