Break Dancing Worm Grabs Attention in Visa Check Card Ad

visa_worm.jpg

We all know VISA’s launched a huge, new campaign with the new tagline, which we like very much, “Life Takes VISA.” We all know there’s tons of TV spots supporting this campaign but one, which we saw a couple nights ago, just seemed to stand out from the crown. It’s called Worm/Recycling and sort of makes you wonder what it is at first as it begins with line drawings of a worm breakdancing to electronica before it becomes obvious it’s a commercial for the VISA check card.

The commercial was created by TBWAChiatDay and the nifty special effects work was done by Brickyard VFX which did the special effects on the Comcast Slowskys ad.

Picture of Steve Hall

Steve Hall

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