BMW Sends Jaguars Backward with Tail Between Legs

bmw_jaguar.jpg

Incognito informer FishnChimps points us in Ariel’s direction for a redux in the car wars, which may or may not be a series of spoofs, though one could argue the breadth and popularity of them does these brands a major favor that few legit ads could.

In this iteration of the driving machine battle, BMW calls Jaguar a scaredy-cat by getting nose-to-nose and sending Jag’s icon meowing back to the big tree it came from. Very cute even if, as unintentionally demonstrated in this ad, the Jaguar happens to be the prettier car and looks better still when compared to the blunt BMW hood. Nonetheless they got the point across fine.

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Steve Hall

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