If you follow George Parker’s line of thinking that the marriage of Madison Avenue and Hollywood is sort of like that Britney Spears/ Kevin Federline train wreck the gossip media can’t seem trash enough, you’ll likely think Advertising Week 2006’s partnership with the Tribeca Film Festival is equally dumb. The two have come together in a partnership through which each entity hopes to glom off the other whatever remaining originality is left. What the two don’t understand is there are no similarities. Advertising is all about selling shit. Movie making is all about entertaining. Or, at least, that’s the way it should be. Unfortunately, the two just want to increase each other’s celebu-status rather than concentrating on what each should be doing separately and better.
