Bennetton Calls, Boost Flys Cheap, JetBlue Tweets

Steve Hall

Feb. 18, 2010
1 min read

– With It’s My Time, Bennetton has launched a global search for the next face of its brand.

– Don’t have enough money to buy your kid a seat on a plane for the family vacation? Boost Mobile has the answer.

– In a bid to determine digital savvy-ness, JetBlue wants agencies to find it on Twitter.

– Wow. Could this McDonald’s commercial be any cheesier?

– Skype’s new campaign for Skype Out.

– Google Vs Facebook from MyBrandz attempts to determine which social service is better for you.

– GPY&R Melbourne challenged its audience to eat a Picnic in the space of a :30 commercial break. People filmed themselves using mobile phones, webcams and handycams and then created their own TV ads using the website, https://www.itsnopicnic.tv.

Steve Hall

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TRENDING AROUND THE WEB

I’m 73 and the reason this decade feels better than my 30s, 40s, or 50s isn’t because I have more time — it’s because I finally gave myself permission to disappoint people without writing a thesis defense about why I’m allowed to say no

Global English Editing

I’m 65 and I’ve watched a lot of men retire with everything they worked for and slowly disappear into silence because nobody ever prepared them for a life with no title

Global English Editing

I’m 73 and I grew up with almost no praise—and the traits I developed as a result are the reason I still flinch when someone says something kind about me, even after all these years

Global English Editing

Psychology says the reason people become happier after 60 isn’t wisdom or acceptance – it’s that they’ve finally stopped performing for an audience that was never actually watching

Global English Editing

Psychologists found that people who always felt different from everyone around them often possess a cognitive trait called divergent thinking — and these 8 patterns explain why they see solutions and connections that conventional thinkers completely miss

Global English Editing

I retired three years ago and I still wake up at 5:30am out of habit — but now I just sit in the kitchen drinking coffee alone because there’s nowhere to go and nobody who needs me to show up anymore

Global English Editing