Belgium Supports Winter Olympics Athletes With Eerie Dirt Snowboarding Video

  • 1 min read
belgium_winter_olympics.jpg

Belgium has never hosted the Winter Olympics. Why? The answer is simple. The country has no mountains. Well that hasn’t stopped the country from producing a World Champion snowboarder. And to celebrate that fact, BBDO Belgium created a TV spot with a group of snowboarders led by Seppe Smits, boarding across the flat landscape of Belgium.

It’s a great way to ruin your snowboard — they’re snowboarding on dirt — but it’s an inspiring message set to the tune of Jacques Brel’s Le Plat Pays (The Flat Land), a popular song in Belgium.

YouTube video

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Steve Hall

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