Because Real Olympic Sports Bore Us, Fake Ones Aim to Entice Us

michael_phelps_olympic_challenge.jpg

To drum up a bit of excitement for the Winter Olympics in Vancouver, The International Olympic Committee has launched The Best of Us Challenge, a collection of fake sporting events which wil pit Olympic athletes against regular people. For those who win, a free trip for to to Vancouver is in their future.

There will be hula-hooping, cartwheeling, juggling, plastic cup golfing and many more made up sports. Head over to The Best of Us Challenge site and you can watch Michael Phelps, Rafael Nadal, Lindssey Jacobellis and Shawn Johnson engage in this silliness. The site loads very slowly…or not at all.

Once upon a time plain old skiing and skating excited people. Hmm. How times have changed.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

9 subtle things people say when they’re calm on the surface but in survival mode underneath

9 subtle things people say when they’re calm on the surface but in survival mode underneath

Hack Spirit

A 15-year Cornell study that followed the same people from childhood into adulthood found that growing up poor was linked to more distress, more conflict-prone behavior, and more difficulty regulating stress in relationships — a pattern researchers trace to prolonged childhood stress, not character

A 15-year Cornell study that followed the same people from childhood into adulthood found that growing up poor was linked to more distress, more conflict-prone behavior, and more difficulty regulating stress in relationships — a pattern researchers trace to prolonged childhood stress, not character

Global English Editing

8 phrases that let someone save face when they’re clearly wrong

8 phrases that let someone save face when they’re clearly wrong

Hack Spirit

Can two people have the same argument over and over and still be communicating well?

Can two people have the same argument over and over and still be communicating well?

Global English Editing

9 old-fashioned rules that still make everyday life run smoother

9 old-fashioned rules that still make everyday life run smoother

Hack Spirit

8 habits of people who always look put together without spending much

8 habits of people who always look put together without spending much

Hack Spirit