Because Being Uninsured is Almost (?) Like Being Naked

Steve Hall

Sep. 10, 2008
1 min read

To draw eyes to the 6.7 million uninsured residents living in California, Blue Shield erected 40 naked statues at a Los Angeles-based event for universal healthcare coverage. Each statue is frozen in a vulnerable position, which reflects the state of people living without healthcare coverage.

I like the effort. It brings a bit of provocation to a public landscape without making it seem cluttered with advertising. See more photos.

Steve Hall

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