Oh we’ve seen them. You have too. Those people so engrossed with their iPods, they look like they’re conjuring their inner Michael Bolton. Those people so intently involved in their Bluetooth earpiece-enabled cell phone conversation they look like mumbling mental patients oblivious to the fact they look like idiots.
Apparently, according to a recent DraftFCB-created campaign for Ontario’s Workplace Safety & Insurance Board, the above mentioned scenarios can lead to a bloody death. Death by iPod. Death by ignorance of signage. Death by ignorance of safety manuals. Hmm. Somehow, we’re glad the most dangerous thing threatening our existence is the copy of George Parker’s book, Madscam, perched on a shelf above our desk.
