Barbarian Group A Fast 50 Company

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Boston and New York-based Barbarian Group is number 29 on Fast Company’s Fast 50 list for 2009. The agency, which launched in 2001 with the four founders; Benjamin Palmer, Rick Webb, Keith Butters and Robert Hodgin, has now grown to 80.

The agency first came to notoriety for their work developing Burger King’s Subservient Chicken. Yes, it’s Crispin’s account but Barbarian Group did most the work truth be told.

Recently, the agency did the CNN T-shirt thing which made it possible for people to choose a favorite headline from the site and have it affixed to a customized t-shirt.

The agency was also named digital agency of the year for 2008 by Creativity Magazine. Clearly the agency is on a roll and it’s well deserved.

They are well positioned for the path advertising is on. Much better positioned that most traditional agencies and even other interactive shops.

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Steve Hall

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