Israeli model and sometime actor Bar Refaeli will be featured in a new Spring/Summer 2011 campaign for the Passionata lingerie brand. Refaeli was also featured in the brand’s Autumn/ Winter 2010 campaign.
The curvaceous model can be seen sporting all manner of undergarments in the new campaign. She even hops into a laundry basket…with heels on no less.
Refaeli has also appeared in campaigns for fashion brands Castro, Pilpel and Luisa Cerano as well as Israeli pudding brand Milky. She even appeared in the ridiculous Diddy cologne campaign, I Am King. Her modeling career includes appearances in Elle and GQ and, in 2009, she was the first Israeli model to appear in the Sports Illustrated Swimsuit Issue.
Southwest Airlines cashed in on Refaeli’s popularity by cutting a deal to have one of the shots from her her Sports Illustrated shoot painted on the side of a Boeing 737. Predictablely, that led to complaints from customers who called the image inappropriately sexual and offensive to families.
In 2005, Refaeli hooked up with Leonardo DiCaprio and the two were a couple until mid-2009.
