What would happen if a Thickburger jumped into a cold swimming pool? “Shrinkage” — one ad among many for Hardee’s Little Thickburger. Despite its focus on (small) size, (wide) breadth and general meatiness, it is radically devoid of gigantic titty jokes or other innuendos.
Each spot sports its own overly cute Thickburger-vs-Little-Thickburger comparison and ends with the same glib line: “It’s a Thickburger, but little.”
If Daria ever went into advertising, a slogan like that would’ve been her magnum opus.
See:
o Badonkadonk. Badinkadink.
o If a Thickburger packs a punch, this one’s a kick to the shins.
o Pay day. Tax day.
o From the makers of the two-handed Thickburger comes the one-handed Thickburger.
o Heavy-weight, middleweight.
o Big & tall. Big.
By Mendelsohn|Zien.
