So why is that non-U.S. based commercials are so much better/stranger/odder/funnier/quirkier? Hmm…oh yea. It’s because they’re “foreign.” And there’s that whole different culture thing. The altered sense of humor. Reference points are different. The environment is different. The language is different.
Or. Maybe they just make better commercials than we do. Or weirder ones.
This one’s from DDB Stockholm and it’s for McDonald’s.
