Apple Threatens Fuse Over Ad Campaign

Music Channel Fuse is running a new ad campaign that looks just like Apple’s iPod ads and Apple is furious. Apple’s lawyers are threatening Fuse, which is owned by Cablevision’s Rainbow Media, with a law suit unless Fuse stops the campaign. The campaign mirrors the silhouette-like Apple campaign but takes it in a decidedly different direction with one ad showing a man apparently masturbating and another showing a woman pole dancing. The ad shown here with a guy doing a beer bong is supposedly tame.

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Steve Hall

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