Apple Says It’s OK to Drop Your iPod

CapturFiles-Oct-11-2012_11.30.52.jpg

Hmm. One has to wonder what TBWAMedia Arts Lab was thinking when they created this ad for the new iPod. Called Bounce and featuring Wille Moon’s “Yeah Yeah,” the ad features a collection of iPods doing flips and generally bouncing all around the brand’s classic white background.

How many people will watch this and think you can actually do this with an iPod and not have it break?

YouTube video

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

I’m in my late 30s and I’ve quietly stopped caring about these 6 things

I’m in my late 30s and I’ve quietly stopped caring about these 6 things

Hack Spirit

I’m an overthinker by nature. These 3 habits gave me my peace back.

I’m an overthinker by nature. These 3 habits gave me my peace back.

Hack Spirit

8 signs someone was raised by a genuinely good mother, according to psychology

8 signs someone was raised by a genuinely good mother, according to psychology

Parent From Heart

9 behaviors that make your adult children truly look forward to visiting you

9 behaviors that make your adult children truly look forward to visiting you

Parent From Heart

8 signs you intimidate others without even realizing it, according to psychology

8 signs you intimidate others without even realizing it, according to psychology

Hack Spirit

Long practice appears to reshape attention from the inside out

Long practice appears to reshape attention from the inside out

Hack Spirit