Having followed the American Apparel campaign for some time, Copyranter reacted to the latest iteration with the following headline, “It’s Friday. Why Don’t You Masturbate.” One can’t ask for a better headline when it comes to discussing American Apparel campaigns which, for a long time, have been one step above porn. It’s just Dov Charney’s way and who are we to complain. Sex is supposed to sell, right?
