AMC Riffs on Weatherproof’s Obama Board for ‘Breaking Bad’

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breaking_bad_got_no_proof.jpg

Remember that Weatherproof billboard that had an image of President Obama on it? And ho much the White House hated it? Well, it’s still up and AMC is taking advantage of that with a new billboard for its Breaking Bad drama.

The billboard features the drama’s main character, Walt White (played by Bryan Cranston) against a backdrop of the Great Wall of China (just as Obama was pictured in the Weatherproof ad) wearing a gas mask. Mocking the Weatherproof ad, the AMC billboard headline reads, “You Got no Proof” followed by “A Dealer in Style.”

Opportunistically witty. It’s all to promote the upcoming third season of the series which premiers March 21.

Picture of Steve Hall

Steve Hall

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