Thirteen year advertising industry veteran Hadji Williams has published a book, Knock the Hustle: How to Save Your Job And Your Life From Corporate America, which takes a look inside corporate America, focusing on the ad industry, and calls the whole thing a scam with calling diversity a joke and, by design, keeping the ad industry as lily-white as ever; claiming Madison Avenue a place with no morals; calling he agency/client relationship a pimp and ho relationship; citing focus groups and time sheets useless because of continuous cover your ass antics; ridiculing corporate hierarchies with too many bosses and not enough leaders and naming marketers as pied pipers who need to look in the mirror before criticizing pop culture.
While we haven’t read the book, our own experience in the industry, while perhaps not as negative as Williams’ seems to have been, certainly leads us to believe Williams may not be too far off the mark.
