Adidas Drives Store Traffic With Rubber Ducks

adi_400_1.jpg

Thomas Christensen tells us that during Copenhagen Fashion Week, Adidas placed blue rubber ducks in a fountain with a message on the bottom that read, “I’ve swum too far – help me get back home! Reward for my return at adidas Original store”. Upon visiting the store, Christensen ended up with a t-shirt.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

I’m 38 and I just realized my Boomer parents don’t call me for advice — they call me to hear their own thoughts repeated back in a younger voice because somewhere in the last 5 years they stopped trusting their own judgment and my job isn’t to have answers anymore, it’s to make their answers sound valid, and I don’t know when that shift happened but I know exactly what it cost them to need it

I’m 38 and I just realized my Boomer parents don’t call me for advice — they call me to hear their own thoughts repeated back in a younger voice because somewhere in the last 5 years they stopped trusting their own judgment and my job isn’t to have answers anymore, it’s to make their answers sound valid, and I don’t know when that shift happened but I know exactly what it cost them to need it

Global English Editing

9 signs you’ve quietly become the most self-aware person in your social circle — and why it sometimes feels lonelier, not better

9 signs you’ve quietly become the most self-aware person in your social circle — and why it sometimes feels lonelier, not better

Global English Editing

People who have no close friends but seem socially successful often share these 9 traits that explain why they’re surrounded by people but known by no one

People who have no close friends but seem socially successful often share these 9 traits that explain why they’re surrounded by people but known by no one

Global English Editing

The loneliest sound in a retired person’s house isn’t silence — it’s the refrigerator cycling on at 2pm because when the house is that quiet your brain starts cataloguing every mechanical sound just to confirm you’re still inside a life that’s running

The loneliest sound in a retired person’s house isn’t silence — it’s the refrigerator cycling on at 2pm because when the house is that quiet your brain starts cataloguing every mechanical sound just to confirm you’re still inside a life that’s running

Global English Editing

I’m 66 and the biggest lesson I learned too late wasn’t about saving more money or traveling sooner – it was understanding that every time I said ‘I’m fine’ when I wasn’t, I was teaching people that my feelings didn’t require their attention

I’m 66 and the biggest lesson I learned too late wasn’t about saving more money or traveling sooner – it was understanding that every time I said ‘I’m fine’ when I wasn’t, I was teaching people that my feelings didn’t require their attention

Global English Editing

The toughest generation in history isn’t millennials navigating burnout or gen X surviving neglect — it’s the boomers who were handed a definition of resilience that meant you could break every bone in your body and still weren’t allowed to say it hurt

The toughest generation in history isn’t millennials navigating burnout or gen X surviving neglect — it’s the boomers who were handed a definition of resilience that meant you could break every bone in your body and still weren’t allowed to say it hurt

Global English Editing