Out for a while, this work featuring The Hangover’s Ken Jeong along with NBA players Derrick Rose and Dwight Howard has the three in a series of interactive videos which hype a new line of signature shoes from Adidas. In the series, created by 180 Amsterdam, Jeong plays self-made billionaire Slim Chin.
Along with the series, which will release several videos over the length of the campaign, 180LA created a music video featuring the three singing together. All the videos are here.
The spots break on television today on ESPN, TNT, BET, MTV, Comedy Central and Cartoon Network.
