There’s always a premium on well placed, well viewed media and, today, Anna Kournikova’s bikini is no exception. Trouble is, planning a media buy to coincide with these well viewed bikini appearances would not be an easy task. Though, with paparazzi recording her every move, an enterprising media planner could cut a deal with Kournikova’s handlers or, better yet, directly with the photographer who could, with the help of a graphic designer, easily photoshop a brand’s logo onto her swimwear. Then when Kournikova’s images race around the Internet faster than a teenage boy’s first time with a….oops, yes, we know that one is so over…the brand would reap more exposure than all the Super Bowls combined. And talk about time spent viewing.
Today, though, might not be a good day for an advertiser to avail themselves of Kournikova’s worldwide reach as it seems she’s either suffering some sort of bikini bottom malfunction or has acquired a sudden fascination with her most private of parts. It might be best to view these images when your boss isn’t looking.
