Ad Community Site Yields Award Winning PSA

Steve Hall

Jun. 20, 2006
1 min read

While this PSA for Action Against Hunger ran a year or so ago following the December 2004 Tsunami, it was created through a communal effort among members of the WheresSpot advertising community group. Copywriter Stefanie Wasserman is a member of WheresSpot and, through the community, she met producer and editor Yatin Parkhani with whom she created the PSA. The pair created a commercial that avoided typical post-disaster imagery and used, instead, puppets from the Brooklyn Puppeteers Coopertive . Yes, puppets. The spot tells the story of of a girl who was left behind without her family after the tsumani. The spot does have a happy ending as it does for its creators who just won a 2006 Telly for their work.

Steve Hall

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