As part of its departure from focusing on the bottle, this new TBWAChiatDay-created commercial for Absolut Vodka examines a world which appears to be ruled by Pam Anderson and her fellow bikini-clad pillow fighting babes of yesteryear. During a standoff between shield bearing police officers and protesters, an altercation far different than those 60’s-style, Abbie Hoffman-like riots new age historians are so fond of showing occurs. Whether Absolut is the cause or the solution to this unrest is unclear but the spot sure looks like it was fun to shoot.
