5 Campaign Tips Inspired by the 2014 World Cup

This year’s World Cup was, perhaps, the biggest, most exciting, most watched World Cup ever. At least here in the United States where we are still coming to the realization that real football involves a round, usually white ball that players move by kicking it with their foot.

And, of course, marketers were all over the scene. Here’s a look at what several marketers did to boost their brands during the World Cup with tips you can apply to your marketing programs any time of the year.

Download this white paper from Spredfast now and see what Fox, McDonald’s, adidas and other did to score marketing wins during the World Cup

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

8 habits of people who always reply, even when it would be easier not to

8 habits of people who always reply, even when it would be easier not to

Hack Spirit

Economists studying happiness data from more than 130 countries found that well-being typically bottoms out around age 47 or 48, then rises again through later adulthood — meaning the average happiness curve often improves well beyond midlife rather than continuing to decline with age.

Economists studying happiness data from more than 130 countries found that well-being typically bottoms out around age 47 or 48, then rises again through later adulthood — meaning the average happiness curve often improves well beyond midlife rather than continuing to decline with age.

Global English Editing

If you want to stop second-guessing every choice, say goodbye to these 8 habits

If you want to stop second-guessing every choice, say goodbye to these 8 habits

Hack Spirit

7 things emotionally content people no longer feel the need to prove

7 things emotionally content people no longer feel the need to prove

Hack Spirit

Psychologists at the University of Texas sent strangers to size up 177 bedrooms and offices using nothing but the objects left behind, and the tidiest, most deliberately arranged rooms almost always turned out to belong to the most conscientious person who lived or worked there.

Psychologists at the University of Texas sent strangers to size up 177 bedrooms and offices using nothing but the objects left behind, and the tidiest, most deliberately arranged rooms almost always turned out to belong to the most conscientious person who lived or worked there.

Global English Editing

8 signs you’ve quietly earned your in-laws’ respect, even if they rarely say it

8 signs you’ve quietly earned your in-laws’ respect, even if they rarely say it

Hack Spirit