35°85°, Party Time?

35-85-chattanooga.jpg

Guerrilla marketing firm CreateHere stenciled 35°85° all over Chattanooga to promote 35°85° A Chattanooga Party, which I guess is a free house party thrown by CreateHere and other local businesses. (I concluded that based on the Facebook page and not the website, which only gave me some Wordle-looking nonsense. Who decided making readers crane their heads and squint was a smart game plan?)

Oddly enough, the party is not at 35 degrees latitude and 85 degrees longitude. In fact, Google Maps says that’s somewhere in China.

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Steve Hall

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