Jammin’ to some serious reggae, a bunch of rasta-phants rap reggae to sell the new Skippy Snack Bar. Created by Skippy Peanut Butter?s agency McCann Erickson New York and animated by Rhythm & Hues in Los Angeles, the campaign introduces the new faces and voices of Skippy in the form of a rasta band, appropriately named the “Nutshells.” Comprised of five, hip elephants, including lead singer J’Phant, the cool DJ Dante and Kim, Z and Lala as back-up singers, these ‘phants explain the goodness of the new bar.
One scene in this first ad is a bit weird though and makes you think of a scene in the old 80’s flick “Caddyshack” when everyone freaks out because a candy bar falls into the pool and everyone thinks it’s something much grosser than candy.
