She is posing in jeans but it's a far cry from her appearance in the famed Calvin Klein ads from the early eighties in which she boldly (and some would say seductively) announces nothing comes between her and her Calvins. While we can't say whether or not, thirty years later, Shields is wearing Calvin Kleins in a new La-Z-Boy campaign, we can say she still looks stunning.
Breaking over the next few weeks, along with print in women's magazines, five :30's will air on TBS, Bravo, Lifetime, CNN, ESPN, HGTV and others.
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We'd like to personally thank DDB Mudra for crafting a car commercial that isn't shot on a winding mountain road, doesn't portray the vehicle as if it were an extension of one's personality and doesn't contain the disclaimer, "Professional driver. Do not attempt on your own."
DDB Mudra came up with a concept that actually says something about the car and about the people who built it. Yes, it's goofy but it's makes a powerful point: the people who build the Volkswagen Vento are very proud of their work, love the fruits of their labor and hope the final product will be well cared for by its owner.
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Unless you're an avid skier, you probably have no idea who Lindsey Vonn is. Well, she's an Olympic Gold Medal winner for downhill skiing. The win, during the 2010 Winter Olympics, was a big deal because it was the first time an American woman took home the Gold.
Earlier this week, two new Got Milk ads featuring Vonn made their debut and we are speechless. Horrified. Words simply cannot describe. How could her handlers allow this? How could this have passed through the approval process? How could they allow this offense to be seen by the public. The ramifications of this will be felt for years. Who was asleep at the wheel and allowed this travesty?
Clearly, her boobs look much too large and they should have been digitally reduced.
We must say, we have to agree with AgencySpy on this one. OMG! Did we just say that? Yes we did. Why? Because we hate the new Bristol Palin/The Situation PSA from the Candies Foundation touting safe sex.
Upon watching this commercial, AgencySpy wrote, "After watching this, I want to punch my computer in the face, hop on a plane, punch the fucking Situation in the face, hop on another plane, punch Palin in the face, then shoot myself in the face so I never have to experience this monstrosity again."
It's that bad. It really is. It's hypocritical. It's poorly written. It's poorly acted. It's inane. It's painful to watch. Seriously, don't even bother to watch it. If you do, you'll hate yourself for the rest of the day. You have been warned.
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Guess it's time for the Doritos Crash the Super Bowl thing again. And along with that, the continuous perpetration of man (the species) as idiotic imbeciles. To be clear, we're not talking about the idiocy and stupidity of this particular ad's creators. Not at all. Rather the supremely idiotic behavior displayed by one of the characters in the ad.
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Beyonce's commercial, which launched earlier this year, for her fragrance Heat has been banned (during the day) by the UK's Advertising Standards Authority for being "too sexually provocative" and because her dress is continuously "slipping away" during the ad.The ad must air in nighttime dayparts only.
The standards body has a point. Beyonce, with her dress unbuttoned to her waist, her breasts almost fully exposed, her body seductively gyrating, her voice crooning desirously...is basically saying, "I'm hot and you know you want to fuck me."
Not exactly the type of message that's appropriate for everyone.
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- Yawn. Yet another flashmob. Lots of hotties though. Oh wait, the hotties are like 12 years old. And that jingle at the end? JFC! That was terrible!
- After two years, Dolce & Gabbana has replaced Madonna with four supermodels for their upcoming ad campaigns.
- Today's Chicago Tribune named Energy BBDO one of Chicago's Top Workplaces.
- Matt and Kim love TuneUp.
Before she was a Gossip Girl. Before she had raccoon eyes. Before she hooked up with Madonna. Before she was Cindy Lou Who in How the Grinch Stole Christmas. Before she played Gretal in Hansel & Gretal. Before she fronted The Pretty Reckless. Before she went bad girl. Before the slutty clothes. Before pissing of parents who wish she'd just be a nice role model for kids. And before blaming her parents for the whole mess...
There once was a sweet, innocent little three-year-old named Taylor Momsen who sat in front of a camera and ate Shake'n Bake chicken. My how she's changed.
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Y&R consumer guru John Gerzema says spending should be quite healthy this holiday season. He expects "less mindless spending" on gadgets and more "mindful" spending on higher quality, luxury goods. It's quality over quantity this year, Gerzema predicts. Here's a few of his predictions.
- Brands like ETSY, offering alternatives in 'handmade Christmas' gifts including digital and artisinal choices, will be hot this season, as 65% of Americans are more interested in learning new skills since the recession, so they can do more themselves and rely less on others;
- Look for Zappos.com to win the online shoe retailing war with its celebrated customer service, while brands like Foot Locker decline (down 20% in usage). Even though Black Friday shoppers are deal-oriented, 72% of American shoppers are now willing to pay more for products/services offered by companies with solid customer service reputations;
- Premium brands expect a surge, i.e., Burberry up 15% in brand strength; Theory up 59% in usage and Whole Foods up 10% in usage;
- Mass market mainstays may find decline, i.e., Old Navy (down 15% in usage); Safeway (down 23% in usage), and Nestle (down 17% in usage);
- Expect Walmart to exceed expectations this Black Friday. Why? In part because 65% of American shoppers are now willing to pay a premium for companies that contribute to their local community -- the success of Wal-Mart's locally grown food initiative and independent brands is proof.
The Denver Egoist gathered up a few product placement clips from the soap Days of Our Lives. We have to say, these placements are the most heavy-handed, in-your-face, horrifically written product placements in existence.
Seriously? The brand and the writers couldn't have worked together to come up with a more subtle and effective placement? These placements literally transform the daily drama into a full on commercial. And a really bad one at that.
Granted, the writing on soaps sucks so perhaps expecting a well crafted product placement is asking too much but an illiterate imbecile could have come up with a better solution than the writers of these disasters did.
Some of the worst advertising we've ever seen.
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