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Chevy Cruze Plays Pac Man

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Well at least it's not a Winding Mountain Road. To promote the Chevy Cruze Turbo in China, Eight Partnership produced a video which has a collection of Chevy Cruze's in a game of Pac Man. A white Cruze is Pac-Man and several Black Cruzes are the ghosts. Reportedly, it's garnered 1.4 million views online.

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by Steve Hall    Nov- 9-10    
Topic: Video, Viral



Without Proper Eyesight, Grave Errors Will be Made

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Toronto-based Red Urban has come up with a simple but ingenious method for highlighting the importance of having your eyes checked. In four short videos, we witness the familiar situation in which the eye doctor asks, "Which is better? This one? Or this one?" All while he switches back and forth between two differing lenses which offer two very different scenarios.

Each clearly illustrates the importance of having proper vision. Because if you don't, some grave errors could be made. See all four commercial below.

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by Steve Hall    Nov- 9-10    
Topic: Campaigns



Abercrombie & Fitch's Albert Reed Kisses For Canon

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You can barely recognize him but Abercrombie & Fitch Model/Dancing with the Stars
Contestant Albert Reed appears in a new commercial called The Kiss for Canon. It's touting the brand's new EOS 5D Mark II camera.

Produced by LA-based Anonymous, the commercial was directed by Andrew Douglas whose shining achievements include Amityville Horror. You can see the spot here as well as listen to Douglas talk about the camera which, of course, he used to shoot the commercial.

by Steve Hall    Nov- 9-10    
Topic: Brands, Celebrity, Commercials



Girls With Boobs...Uh...Guns Pose For Charity

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Girls with guns. It's a thing, you know. How it began we have no idea. Nor do we care. But can you say "phallic symbol?"

Here's a video of the photoshoot which resulted in a Hot Shots calendar to benefit the charity Help for Heroes. At first, we didn't quite realize what we were looking at. With all those gigantic breasts spilling out of their tiny tops, it took us a while to even realize the girls were carrying guns. But that's out problem. Not yours.

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by Steve Hall    Nov- 8-10    
Topic: Cause, Racy



Next Year, You Should Go to Blogworld

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Bonin Bough, Stef Agresta

In mid-October, Las Vegas was host to Blogworld Expo, a 4,000 attendee conference focusing on the broad category of social media. In its fourth year, the three day conference has grown well beyond its blog-focused beginnings and has expanded to cover a wide variety of social media-related topics and beyond.

Held at Mandalay Bay, a keynote was given by Mark Burnett and sessions covered everything from content creation to distribution to monetization to business development to podcasting to mobile to affiliate marketing to design to, yes, social media.

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by Steve Hall    Nov- 8-10    
Topic: Industry Events



Babies Curled, Kindle Calmed, Facebook Placed, Meester Gets Wang

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- It's not in English but the point is pretty clear: curling is a very, very strange sport.

- Amazon is out with a couple of less threatening Kindle ads that decidedly do not go head to head with Apple's iPad.

- Be sure to check out this week's Beancast in which some idiot named Steve Hall tries to sound like he knows what he's talking about when it comes to Facebook's new Deals offering.

- Murray Newlands is out with a new book, How to Make A Blog Book. Check out the Facebook page too.

- If you're Gossip Girl fan, you'll likely want to check out Leighton Meester in the new Vera Wang campaign when it breaks next summer. It's currently being shot in New York.

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by Steve Hall    Nov- 8-10    
Topic: Agencies, Celebrity, Podcast, Publishing, Social, Strange



Former Go Daddy Girl Investigates History of Mail Order Brides

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Who doesn't love watching a hot chick with a foreign accent talk about mail order brides? Yea, the concept is stupid but the result is kinda funny. And informative. Because who knew the practice's history wasn't based on a bunch of horny men looking for women half their age.

In this six minute video, former Go Daddy Girl Marina Orlova of Hot For Words, dressed in a tight red crop top, gives us a history lesson on the genesis of the mail order bride.

There's actual fact and figure here, people! Of course, she's pimping her own website too. Well, not her website but that of Anastasia Date.

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by Steve Hall    Nov- 8-10    
Topic: Racy, Video



Love, Hate Run Deep in Advertising Business

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While this work by Leo Burnett Toronto for the 2010 ADCC Awards is supposed to call attention to the love/hate relationship many in advertising have with the business, all it really does is point out how fickle those who work in advertising really are.

Make up your fucking minds, people. If you hate it, get out. If you love it, dive in and quit your bitching. It's as simple as that.

That said, the spot is really beautiful. Well done work. LBT must have been loving advertising when they created this one.

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by Steve Hall    Nov- 8-10    
Topic: Agencies, Industry Events



Morgan Freeman (We Think) Voices New Visa Commercial

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Hmm. Maybe Morgan Freeman just forgot he voiced that political spot. After all, he voices practically every commercial out there lately including this one from TBWA\Chiat\Day for Visa called Never Missed A Super Bowl.

The spot highlights the Never Missed a Super Bowl Club, a group of people who haven't missed a Super Bowl in 44 years. The spot offers the chance for anyone to join the club by giving everyone who simply uses their Visa card a chance to go to every Super Bowl game for the rest of their life.

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by Steve Hall    Nov- 8-10    
Topic: Brands, Campaigns, Celebrity, Commercials



Undergarments in a Bunch Over Bundaberg Rum Apology

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The Bundaberg Rum saga which had the distiller first blow up then roast a crocodile on a golf course now has the brand apologizing for it's first apology. In reaction to an apparent outcry over the blowing up of a crocodile, the brand issued an apology. Apparently, that apology wasn't good enough so the brand issued another.

It's all just plain poppy cock. But take note of the suitcases.

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by Steve Hall    Nov- 8-10    
Topic: Commercials, Strange



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