iPhone Doesn't Just Want to Be Your Expensive New Friend; It Wants to Be Your Lifestyle Companion

Engadget says Apple has applied for six patent applications that reveal plans to turn iPhone into a "lifestyle companion." (Is that anything like a domestic partner?)

The patents would make iPhone the only product of its kind with the ability to scan product barcodes, track workouts and suggest new ones.

This probably doesn't mean the days of Nike+ are numbered, but we still want to say something ominous like, "Watch out, Nike. When you dance with the devil..."

Not that Nike ever needed help being bad-ass.